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Twitter in Japan
- June 21, 2010 6:35 PM
- Market Study
iMi Research Bank has conducted a survey on the usage of twitter in Japan. The survey was conducted on Japanese men & women from teenagers to seniors. 1200 people participated in the survey.
More than 90% of the people has heard of twitter. This might have something to do with a recently aired prime time TV drama series.
About 18.5% of the people has an Twitter account.
More than 70% of them started tweeting this year.
More than 60% of them rarely ever tweets.
Most users have less than 10 follows and followers.
More than 50% of the users tweets on PC only.
Most people follow their friends and/or celebrities. Some people meet on Twitter. It might be too early to determine how Twitter will grow in the Japanese culture.
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